Tong Guo is an Assistant Professor of Marketing at Duke University’s Fuqua School of Business and at the Department of Economics (by courtesy). Tong Guo’s research focuses on understanding the causal impact of marketing activities in healthcare and consumer protection. At Fuqua, Tong teaches Intro to Marketing Analysis in the MMS program. Tong received her BS and BA at Peking University, her MA in Economics at Duke University, and her PhD in Marketing at the University of Michigan, Ann Arbor.